More women face inequality at work, not for lack of talent but because we often struggle with unequal life demands and Personal Organization. I founded NOTIQ to bridge this inequity by offering attainable, fashion-forward, work-life goods that are intimately relevant to women and help women grow in time, money, and life management. I do this with sustainable, animal-free leather goods that equip women to stand out and engage equitably, while solving the problem of environmental pollution. I imagine a world where women are empowered to become more and, in return, change the world around them. I aim for my designs to ignite the dreams of ambitious women and inspire them to live elegant, organized, and meaningful lives.

At first, I chose a stylized Q as NOTIQ's original logo and launched my first collection of products with the Q-logo. I soon realized that though elegant, the original Q-logo won't uniquely identify and serve the brand well into the future. It was time to lean on my art talent and return to my drawing board. I recall scheduling a staycation in my home office/art studio, praying and drawing until an idea emerged. I knew I wanted something simple, iconic, and meaningful. On that hot Summer day in Texas, the "Structure" logo mark was born. It was time for a new chapter.

The new logo mark was introduced to our community by NOTIQ's first anniversary. We call it "Structure" because the logo is a structured collection of lines forming a freeing maze. In our busy world, life can feel like a maze. We hope that the products we create free you and guide you in finding your path so you, too, can make your mark on the world. And oh, did we mention? The "Structure" logo mark is reminiscent of the paper clip, which signifies organization and order.